Asst. Executive/ Executive, Digital Marketing

Responsibilities & Context

Develop and implement social media marketing strategies to drive brand awareness and engagement.

Create compelling and creative content for social media platforms including Facebook, Instagram, Tiktok, Youtube.

Manage social media accounts, including scheduling and publishing posts, monitoring comments and reviews.

Monitor social media trends and competitor activities to identify opportunities for growth.

Engage with online communities, influencers, and customers to build brand loyalty and drive customer acquisition.

Collaborate with the marketing team to develop integrated marketing campaigns.

Analyze social media metrics and provide regular reports on campaign performance.

Stay up-to-date with the latest industry trends and best practices in social media marketing.